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    Real NAD+ Support Requires Real Research, We Deliver Both

    Discover the patented NAD+ booster supported by over 35 human clinical studies, more than 400 published scientific studies, and approved by the world’s most rigorous regulatory bodies.

Real NAD+ Support Requires Real Research, We Deliver Both

Discover the patented NAD+ booster backed by 35+ human clinical studies, 400+ published scientific studies, and accepted by the world's most rigorous regulatory bodies.

Shop Now

Backed by 25 years of research and innovation

We’ve led the way in healthy aging science, pioneering discoveries in NAD+ with Niagen®.

  • 🧬35+

    Human Clinical Studies

  • 💡50+

    Patents

  • 🔬500+

    Published Scientific Studies

  • 🧪300+

    Global Research Collaborations

    THE SCIENCE BEHIND NAD+

    Every Cell in Your Body Is Fueled by NAD+

    Your 37.2 trillion cells are powered by NAD+, a vital coenzyme that fuels cellular energy and repair throughout your body. NAD+ levels naturally decline due to age, lifestyle factors, and stress. Replenishing NAD+ levels is essential for maintaining cellular health, energy, and vitality.

    MEET OUR STAR SUPERNUTRIENT

    The #1 NAD+ booster¹

    Discover Tru Niagen, a revolutionary supplement backed by decades of research and clinically proven to increase NAD+ levels by up to 150%, helping your cells perform at their best.

    Powered by Niagen®, our patented form of nicotinamide riboside, Tru Niagen is one of the most well-researched, efficient, and superior NAD+ precursors available—ensuring you get the best for your health.

    TRU NIAGEN

    From Niagen Bioscience, the global leaders in NAD+ research and innovation.

      Whole-Body Benefits

      From your daily routine to your toughest challenges, Tru Niagen supports your cellular health, helping you thrive at every age.

      • Healthy Aging¹

        Boost NAD+ levels to energize resilient cells that are always ready for repair.

      • Brain¹

        Power your hardworking brain cells with the optimal functional energy.

      • Heart¹†

        Support your heart cells with the essential care they need to maintain cellular resilience.

      • Muscle¹

        Fuel your cells’ peak performance, faster recovery, and endurance.

      • Cellular Health¹

        Support your 37.2 trillion cells with increased NAD+ for energy and repair.

      • Lifestyle Stress Management*‡

        Daily stressors deplete NAD+, accelerating aging. Replenish NAD+ to maintain your health.

        • Healthy Aging¹

          Boost NAD+ levels to energize resilient cells that are always ready for repair.

        • Brain¹

          Power your hardworking brain cells with the optimal functional energy.

        • Heart¹†

          Support your heart cells with the essential care they need to maintain cellular resilience.

        • Muscle¹

          Fuel your cells’ peak performance, faster recovery, and endurance.

        • Cellular Health¹

          Support your 37.2 trillion cells with increased NAD+ for energy and repair.

        • Lifestyle Stress Management*‡

          Daily stressors deplete NAD+, accelerating aging. Replenish NAD+ to maintain your health.

          Choose Evidence-Based Innovation

          Choose smarter science, not shortcuts. Tru Niagen® stands apart with decades of published research, 50+ patents, and proven clinical results that raise NAD+ levels by over 50%. When it comes to real, evidence-based innovation — the difference is clear.


          Backed by 35+ humanclinical studies


          Buiit on 25 years of research& innovation


          Supported by 400+published, scientific studies


          Protected by 50+ patents


          Clinically proven to increaseNAD+ levels by over 50%

          Choose Evidence-Based Innovation

          Choose smarter science, not shortcuts. Tru Niagen® stands apart with decades of published research, 50+ patents, and proven clinical results that raise NAD+ levels by over 50%. When it comes to real, evidence-based innovation — the difference is clear.

          Backed by 35+ humanclinical studies

          Buiit on 25 years of research& innovation

          Supported by 400+published, scientific studies

          Protected by 50+ patents

          Clinically proven to increaseNAD+ levels by over 50%

          A Naturally Occurring Supernutrient for Your Cells.

          NAD+ is a crucial coenzyme that powers your cells, converting nutrients into energy while activating key enzymes for DNA repair and cellular resilience. After decades of research, scientists now recognize NAD+ as fundamental to maintaining healthy cellular function throughout your body.

          Shop Now

          Backed by world-leading researchers

          • Niagen, Niagen Bioscience’s patented nicotinamide riboside product, is one of the most well-studied, carefully controlled dietary supplements and indeed a gold standard in the industry.

            Roger Kornberg, Ph.D.
            Nobel Prize Winner in Chemistry | Mrs. George A. Winzer Professor of Medicine, Stanford Niagen Bioscience Scientific Advisory Board Chairman


          • Disturbed NAD levels impair tissue repair, energy production, and homeostasis. Under metabolic stress, genes that convert NR to NAD are upregulated, giving NR a unique advantage over other precursors.

            Charles Brenner, Ph.D.
            Alfred E. Mann Family Foundation Chair in Diabetes and Cancer Metabolism at City of Hope National Medical Center
            Niagen Bioscience Chief Scientific Advisor

          • Given NR’s proven brain benefits in mice and its ability to boost mitochondrial function and energy, it remains my top daily choice while awaiting human trial results.

            Dr. Rudolph Tanzi
            Kennedy Professor of Neurology, Harvard University | Director, Genetics and Aging Research Unit, Massachusetts General Hospital | Niagen Bioscience Scientific Advisory Board Member


            Customer Reviews

            • Niagen, Niagen Bioscience’s patented nicotinamide riboside product, is one of the most well-studied, carefully controlled dietary supplements and indeed a gold standard in the industry.

              Roger Kornberg, Ph.D.
              Nobel Prize Winner in Chemistry | Mrs. George A. Winzer Professor of Medicine, Stanford Niagen Bioscience Scientific Advisory Board Chairman


            • Disturbed NAD levels impair tissue repair, energy production, and homeostasis. Under metabolic stress, genes that convert NR to NAD are upregulated, giving NR a unique advantage over other precursors.

              Charles Brenner, Ph.D.
              Alfred E. Mann Family Foundation Chair in Diabetes and Cancer Metabolism at City of Hope National Medical Center
              Niagen Bioscience Chief Scientific Advisor

            • Given NR’s proven brain benefits in mice and its ability to boost mitochondrial function and energy, it remains my top daily choice while awaiting human trial results.

              Dr. Rudolph Tanzi
              Kennedy Professor of Neurology, Harvard University | Director, Genetics and Aging Research Unit, Massachusetts General Hospital | Niagen Bioscience Scientific Advisory Board Member


              FAQs

              What is Tru Niagen?

              Tru Niagen is a breakthrough NAD-boosting supplement based on decades of scientific research, designed to support your body at the cellular level. Its key active ingredient, nicotinamide riboside (NR), is a patented and FDA-notified form of vitamin B3 that helps your body naturally increase NAD+ — a vital molecule your cells need to function at their best.

              Tru Niagen sets the gold standard in scientific rigor, safety, quality, and transparency. It is backed by one Nobel Prize winner, over 35 human clinical studies, and more than 400 published scientific studies, and has been accepted by the world’s most rigorous regulatory bodies.

              Trusted by customers worldwide, Tru Niagen is a simple daily step to help your cells stay strong, energized, and ready to meet life’s demands.

              Want to learn more? Click here to dive deeper into what sets us far apart from the competition.

              What's the recommended serving size?

              We recommend starting with a daily serving of 300 mg of our Niagen nicotinamide riboside, which effectively increases NAD+ levels. Research also shows it is safe to take up to 2,000 mg per day — a dosage demonstrated in clinical trials to effectively boost NAD+ and support its benefits in humans.

              Our Tru Niagen 500 mg Pro product was originally formulated exclusively for physicians and athletes and is now available to anyone looking to enhance their NAD+ support. It’s ideal for active lifestyles and healthy-aging enthusiasts.

              While future studies may provide new dosage recommendations, this is what current science supports.

              As always, we recommend consulting your healthcare provider before making any changes to your routine.

              Are there any dietary restrictions?

              Tru Niagen is safe for most dietary needs. Our NAD+ products are free from dairy, fish, eggs, shellfish, peanuts, corn, tree nuts, latex, soy, gluten, animal byproducts, artificial colors, and artificial flavors.

              What should I expect when taking Tru Niagen®?

              Every body is unique, so your experience with Tru Niagen may vary depending on factors like age, diet, exercise, and sleep. What we do know is that Tru Niagen starts working quickly—boosting NAD+ levels soon after you begin taking it and maintaining them with consistent daily use.

              Some people notice increased cellular energy and faster recovery, or simply feel more resilient over time. Others may not “feel” an immediate effect—and that’s perfectly normal. Tru Niagen’s NAD+ supplement is still working behind the scenes, supporting your cells so they stay strong, energized, and better equipped to handle daily stresses.

              Think of it as an investment in your long-term cellular health. With daily use, you’re giving your body the support it needs today and setting yourself up for a healthier tomorrow.